Effects of Social Media on Academic Performance of The Students

Social media has become an integral part of students’ daily lives, significantly influencing their academic activities and learning behaviors. The rapid growth of platforms such as Facebook, WhatsApp, Instagram, YouTube, and X (formerly Twitter) has transformed communication, information sharing, and collaboration among students. While social media offers educational benefits such as access to learning resources, peer interaction, academic networking, and collaborative learning, its excessive and uncontrolled use may negatively affect students’ academic performance. Issues such as distraction, reduced concentration, time mismanagement, addiction, and decline in study habits are commonly associated with prolonged social media engagement. This study examines the effects of social media on the academic performance of students by analyzing both its positive and negative impacts. The research aims to assess how social media usage patterns influence students’ grades, study routines, and overall academic achievement. The findings are expected to provide insights for educators, parents, and policymakers to develop strategies that promote the effective and responsible use of social media for educational purposes while minimizing its adverse effects on academic performance.